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Apple’s ecosystem is a not-so-secret weapon in staying atop the smartphone market

 

The US smartphone market has matured into a two-horse race between Apple and Samsung. No other manufacturer in the US market has broken though to be a viable threat to the leaders’ market share. With that said, Apple stands above even Samsung in the all-important customer satisfaction ratings, with its ecosystem of software and devices playing a large role in users’ overall satisfaction.   

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