In Q2 2023, our Macroeconomic Outlook, Business Trends survey projected that economic sentiment would only get worse in the third quarter of 2023. Our latest survey — Macroeconomic Outlook, Business Trends, Generative AI 2023 — shows that there are more months of economic challenges ahead for US businesses. The survey also looks at how organizations are approaching Generative AI, a technology that could help manage some of the economic challenges with greater productivity and cost efficiencies but may also become a minefield of security and reputational challenges to organizations.
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