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Importance of streaming bundles rises for younger and lower-income consumers

 

Importance of streaming bundles rises for younger and lower-income consumers

By Michael Nocerino and Seth Shafer

This report details findings from our Mobile, TV & Streaming Video Trends (Population Representative) Q1 2025 survey, and focuses on the impact of bundling streaming video services with wireless data plans on key demographics including age and income. It also looks at the current state of play among paid and free streaming video services.

The full report is only available to 451 Alliance members.

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